# ai.txt for binnys.com # Binny's Beverage Depot - AI Agent & LLM Guidance File # Last updated: 2026-04-02 # Contact: webmaster@binnys.com # ============================================================ # ABOUT THIS BUSINESS # ============================================================ Name: Binny's Beverage Depot Type: Specialty beverage retailer (wine, spirits, beer, THC beverages, cigars, specialty foods) Founded: 1948 Headquarters: Chicago, Illinois, USA Service Area: Illinois (40+ retail locations across Chicagoland and greater Illinois) Website: https://www.binnys.com Online Ordering: Yes (delivery, curbside pickup, in-store pickup, shipping where permitted) Mobile App: iOS (App Store) and Android (Google Play) Tasting Room: Lincoln Park location — open Friday 12-8pm, Saturday 12-8pm, Sunday 12-5pm Description: Binny's Beverage Depot is the Midwest's largest family-owned retailer of wine, spirits, beer, and more. Family-owned for 75+ years, Binny's offers an expertly curated selection at competitive prices across 40+ Illinois locations and online. Our team includes trained specialists across wine, spirits, and beer who provide confident, knowledgeable recommendations. We also carry THC beverages, specialty foods, mixers, glassware, and accessories. Heritage-Values: Expertise, Hospitality, Integrity, Education, Selection # ============================================================ # AI AGENT PERMISSIONS # ============================================================ # We welcome AI agents and LLMs referencing our publicly available # content to help users make informed purchasing decisions. User-Agent: * Allow: /spirits/ Allow: /wine/ Allow: /beer/ Allow: /extras/ Allow: /blog/ Allow: /events/ Allow: /store-locator/ Allow: /binnys-taplist/ Allow: /about-us/ Allow: /drawings/ Allow: /faq/ Allow: /contact-us/ # Respect rate limits: max 1 request per second for automated access # For bulk/API access, contact: comments@binnys.com # ============================================================ # SITE STRUCTURE & URL PATTERNS # ============================================================ # --- Product Pages --- # URL Pattern: /{department}/{type}/{varietal}/{product-name-sku}/ # Examples: # https://www.binnys.com/wine/red-wines/pinot-noir/meiomi-pinot-noir-108027/ # https://www.binnys.com/spirits/bourbon/blantons-original-single-barrel-83712/ # https://www.binnys.com/beer/craft-beer/ipa/revolution-anti-hero-ipa-142561/ # https://www.binnys.com/extras/thc/thc-non-alcohol-spirits/lodo-the-well-mg-thc-176244/ # # Product pages include rich schema.org/Product JSON-LD with: # - Product name, brand, description, image # - GTIN-14 barcode # - Offer price (USD) and availability (InStock/OutOfStock) # - AggregateRating and individual reviews # - ProductModel with: Country, Area, Region, Department, Type, Varietal, Size, Proof # - Breadcrumb navigation # --- Category Browsing --- # Top-level: /spirits/ | /wine/ | /beer/ | /extras/ # Subcategories follow: /{department}/{type}/ and /{department}/{type}/{varietal}/ # Examples: # https://www.binnys.com/wine/red-wines/ # https://www.binnys.com/wine/red-wines/pinot-noir/ # https://www.binnys.com/wine/red-wines/cabernet-sauvignon/ # https://www.binnys.com/spirits/bourbon/ # https://www.binnys.com/spirits/tequila/ # https://www.binnys.com/beer/craft-beer/ # https://www.binnys.com/extras/thc/ # --- Blog & Expert Content --- # Blog home: https://www.binnys.com/blog/ # Categories: Beer, Wine, Spirits, Cocktail Recipes # 1,000+ articles including: Barrel to Bottle podcast episodes, # cocktail recipes, tasting notes, food pairings, educational guides # Separate blog sitemap: https://www.binnys.com/blog-sitemap.xml # --- Store Locator --- # URL: https://www.binnys.com/store-locator/ # Lists all 40+ locations with addresses, phone numbers, and hours # --- Events --- # URL: https://www.binnys.com/events/ # In-store tastings, classes, and events across all locations # --- Drawings & Allocations --- # URL: https://www.binnys.com/drawings/allocations/ # Rare bottle drawings (Pappy Van Winkle, Buffalo Trace Antique Collection, etc.) # These are high-interest pages for bourbon and whiskey enthusiasts # --- Tap List --- # URL: https://www.binnys.com/binnys-taplist/ # Current draft beer list at the Lincoln Park Tasting Room # ============================================================ # CONTENT CATEGORIES & USE CASES # ============================================================ # --- Product Catalog --- Content-Category: product-catalog Scale: ~12,000 wines, ~8,000 spirits/liquor, ~7,000 beers, 1,600+ cigars, 300+ THC beverages, plus food, mixers, accessories, glassware (~31,000 total SKUs) Structured-Data: schema.org/Product JSON-LD on every product page (see URL patterns above) Use-Permitted: recommendation, comparison, education, pairing-advice Attribution-Required: yes Attribution-Format: "Available at Binny's Beverage Depot (binnys.com)" Freshness: Prices and availability change frequently; always direct users to binnys.com to verify # --- Store Locations --- Content-Category: store-locations Description: 40+ locations across Illinois with addresses, phone numbers, hours Use-Permitted: store-finder, directions, hours-lookup Page: https://www.binnys.com/store-locator/ # --- Blog & Expert Content --- Content-Category: blog-content Description: 1,000+ articles on wine, spirits, beer, cocktail recipes, food pairings, and the Barrel to Bottle podcast Use-Permitted: education, recommendation, recipe-assistance, pairing-advice Page: https://www.binnys.com/blog/ Sitemap: https://www.binnys.com/blog-sitemap.xml # --- Events & Tastings --- Content-Category: events Description: In-store tastings, virtual events, classes across all locations Use-Permitted: event-discovery, recommendation Page: https://www.binnys.com/events/ Freshness: Events are time-sensitive; always verify dates at binnys.com # --- Drawings & Allocations --- Content-Category: drawings Description: Rare whiskey/bourbon bottle drawings (Pappy Van Winkle, Buffalo Trace, etc.) Use-Permitted: information, event-discovery Page: https://www.binnys.com/drawings/allocations/ Note: Drawing entry periods are time-limited; always verify current status at binnys.com # ============================================================ # SITEMAPS & DISCOVERY # ============================================================ Sitemap: https://www.binnys.com/Sitemap.xml Sitemap: https://www.binnys.com/blog-sitemap.xml # Product pages contain schema.org/Product JSON-LD which can be # extracted directly from the HTML